What being truly natural means to us
The term “natural” has different interpretations for different people. We wanted to define our brand by a new term that indicates it is not just “natural” but truly natural. All of our raw materials come from natural origin, meaning our products are 100% natural. Not 90% or 95% but 100% natural.
We deliberately do not use synthetic materials such as fragrances and other chemicals as they lack transparency about what’s inside these materials. Instead, we use pure essential oils, nature’s finest plant extracts that have aromatherapy benefits and have been used in herbal medicine for centuries.
We comply with the world’s highest standards regarding product quality and safety. In Europe, over 1300+ dangerous ingredients are banned, ensuring a higher safety and quality standard than anywhere in the world. Ingredients such as Parfum, SLS, parabens, phthalates, mineral oils, are not used in our formulas.