About Laurette

Discover our story and mission.

Our mission

Laurette offers innovative self-care products that take care of your skin while you indulge in a moment of relaxation. All of our ingredients are responsibly sourced from local farms within Europe. Thanks to the unique ecosystems across the continent, our essential oils are mother nature’s finest essences with each having its own signature aromatherapy benefits to support your health and personal well-being. Our brand excels on three levels:
The Product
Laurette offers a sensorial escape from the fast-paced daily life to help your body and mind recover from stress. We only use raw materials from 100% natural origin with premium quality.
The People
We provide innovative and reasonably-priced products, which have been made through ethical buying. We make sure our partners receive fair compensation for cultivating our raw materials.
The Planet
It is our mission is to preserve and protect
nature’s well-being through eco-conscious
partnerships, all while providing people with natural products of unrivaled quality.

Clean Ingredients

What being truly natural means to us

The term “natural” has different interpretations for different people. We wanted to define our brand by a new term that indicates it is not just “natural” but truly natural. All of our raw materials come from natural origin, meaning our products are 100% natural. Not 90% or 95% but 100% natural.
We deliberately do not use synthetic materials such as fragrances and other chemicals as they lack transparency about what’s inside these materials. Instead, we use pure essential oils, nature’s finest plant extracts that have aromatherapy benefits and have been used in herbal medicine for centuries.
We comply with the world’s highest standards regarding product quality and safety. In Europe, over 1300+ dangerous ingredients are banned, ensuring a higher safety and quality standard than anywhere in the world. Ingredients such as Parfum, SLS, parabens, phthalates, mineral oils, are not used in our formulas.


Caring for you and the planet

We admire our most valuable resource, our home, planet earth. At Laurette, we conduct extensive research to ensure both our raw materials and packaging is produced and manufactured in a sustainable and ethical matter. We encourage environmental thoughtfulness among our partners during the harvesting and processing of our raw materials.
Even after our product’s lifetime, sustainability is visible as we encourage our customers to reuse and recycle our luxury keepsake boxes and bottles. Furthermore, partnering up with local suppliers helped us shorten our supply chain and to reduce our carbon footprint to preserve our living ecosystem.

Ethical Sourcing

Supporting local farmers across Europe

We invest considerable time in tracing where our raw materials come from to make sure they are sourced and processed in a responsible way. This does not only apply to our ingredients but also to our packaging, which is made from FSC-certified sources.
Most importantly, we carefully select ingredients that meet our highest standards and have proven to be beneficial to the skin. For that reason, we do not use synthetic substances such as fragrances and microplastics as they lack transparency and may cause environmental harm over longer periods of time.

Cruelty-Free & Vegan

Respecting our planet’s fauna and flora

We stand by the industry’s highest standards. This also includes the ban on animal testing. All our products are handcrafted with nutrient-rich ingredients that are not tested on animals. We do not sell our products in countries where animal testing is required.
Building on our sustainable vision, we replaced animal byproducts with plant-derived alternatives. Our planet provides for us and we make efforts to give back and support its well-being. We excel in sourcing natural raw materials that are organic and/or harvested from fair-trade organizations. Ingredients such as honey, carmine, lanolin, or silk are not present in our formulas.
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